Theatrical Releases to the Home
CBS MarketWatch a couple of days ago wrote: “Concerns are mounting that DVD sales and rentals will take on even more prominence — and that the timelag between the theatrical debut and the home video release will close.”
I guess that makes Hollywood tremble because it’s less “box office.” But if they can figure out a way to release movies in a secure way in High Definition TV to homes, and the fee is right, why not do it? Just that scenario was suggested today at the Kagan VOD summit, which I covered for PaidContent. In fact the story says that entrepreneur Mark Cuban “has contracted with Oscar-winning director Steven Soderbergh to make six films that will be released on home video the same day.”
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